Feature Stories, Magazine Writing, Sample Work

What Are Buyers Looking For?

The biggest challenge facing home sellers is how to meet the needs and wants of buyers without breaking the bank. “It’s a beauty contest and a price war,” says Jackie Voit, a Milwaukee-based real estate agent with Shorewest Realtors. “Buyers will continue looking until they find the best one, and it has to be better than the competition in both price and condition.”

Feature Stories, Magazine Writing, Sample Work

10 Home Improvements Sellers Can Skip

It’s easy for home sellers to spend a pretty penny trying improve their home's appeal. But not all home improvements increase the market value.“Over-improving your home in comparison to other homes in the neighborhood is never a good idea and could just mean money down the drain,” says Jackie Voit, Milwaukee-based real estate agent with Shorewest Realtors. Before you make improvements, consider the costs and potential impact on your home's value.